Answer extracted from the The Pitch podcast — listen to the full episode below.
Ventrix reports that every ton recycled through its unit saves approximately 1.1 tons equivalent of CO2. This combines direct emissions reductions achieved by capturing and recycling CO2 instead of allowing it to escape into the atmosphere, plus transportation savings of around 0.1 ton per ton of CO2, since eliminating the need to distribute CO2 from centralized industrial plants cuts out the associated fuel and logistics emissions.
The environmental claim hinges on two distinct sources of CO2 reduction. The primary benefit comes from the direct capture and recycling of CO2 that would otherwise be vented as waste—a particularly valuable advantage for industries like breweries where CO2 is both a byproduct and a necessary input for carbonation.
The secondary component addresses a less obvious but material efficiency gain: transportation accounts for roughly 87 percent of the total cost of gas distribution, according to data mentioned in the episode. By deploying modular capture units on-site at breweries and other industrial facilities, Ventrix eliminates the need to ship CO2 from massive centralized gas plants, cutting out the fuel consumption and emissions tied to that logistics chain.
As Sonny explains in the episode, this modular approach represents a fundamental shift: instead of relying on billion-dollar industrial gas plants that take two to seven years to build, breweries can now control their own CO2 supply with a fridge-sized unit installed on their premises.
"We can cut the deployment time from years to days, and reduce CO2 costs by up to 50% for our customers."
Sonny — Co-founder and CEO, Ventrix Labs. With a background in mathematics and AI, Sonny previously worked at a Sequoia-backed AI startup. He co-founded Ventrix Labs one year and eight months ago while completing his master's degree at Imperial College London, where he met his co-founders through the Climate Entrepreneur Society. He brings deep family experience from traditional industries including cement, steel manufacturing, and train manufacturing.
The environmental impact becomes concrete when applied to actual customers. According to the podcast details, Ventrix's first deployment partner is a Welsh brewery currently consuming 20 tons of CO2 per year and planning to scale to 40 tons. At the 1.1-ton CO2 savings ratio, a full 40-ton annual cycle would offset the equivalent of 44 tons of CO2—a meaningful reduction for a single facility.
Ventrix's modular unit can capture between 60 and 120 tons per year, making it capable of serving breweries and other CO2-consuming industries well beyond the current pilot. The episode reveals the unit took only three and a half months to build and cost 40,000 pounds for the prototype, demonstrating that the environmental benefits can be deployed quickly and at a scale far below the cost and timeline of traditional infrastructure.
The main drivers of CO2 market volatility are geopolitical conflicts affecting fuel availability for transport, making it difficult to move CO2, and rising demand from industries dependent on stable CO2 supply.
Ventrix is currently deploying to the Welsh brewery with an end-to-end deployment timeline of six months, which is significantly faster than the traditional one to seven years required for industrial gas plants.
Ventrix previously raised approximately 400,000 to 500,000 pounds in an angel round at a 5.75 million pound valuation, with participation from Alexis Ohanian and other investors, and is now raising 2 million dollars in this round.