Answer extracted from the The Pitch podcast — listen to the full episode below.
How fast can Ventrix deploy its first CO2 capture unit to a brewery?
Ventrix is deploying its first unit to the Welsh brewery with an end-to-end timeline of six months, which is dramatically faster than the normal one to two years required for such industrial projects. This speed is enabled by Sonny's prior mass manufacturing experience, which allows the team to compress deployment phases that typically stretch across traditional industrial cycles.
To put this in perspective, industrial gas plant construction normally takes two to seven years and costs hundreds of millions to a billion dollars. Ventrix's modular, fridge-sized unit sidesteps these constraints entirely. The Welsh brewery deployment represents the first real-world validation of this compressed timeline, turning what would be a multi-year industrial project into a six-month sprint.
The efficiency gains run deeper than timeline alone. As Sonny explains in the episode, the team was able to build their TRL6 (Technology Readiness Level 6) prototype unit in just three and a half months—demonstrating that their engineering and manufacturing approach fundamentally differs from legacy industrial gas infrastructure. This speed comes from treating the deployment problem like a scaled manufacturing challenge rather than a bespoke construction project.
The Welsh brewery will consume 20 tons of CO2 per year, with plans to increase to 40 tons annually. Ventrix's unit can capture between 60 to 120 tons per year, meaning the brewery's needs are well within the system's capacity. The installation fee of 20,000 pounds, combined with annual recurring revenue of approximately 10,000 pounds per year for this customer, makes the payback period four years—competitive economics that hinge entirely on that six-month deployment advantage.
"We can cut the deployment time from years to days, and reduce CO2 costs by up to 50% for our customers."
Sonny — Co-founder and CEO, Ventrix Labs. Sonny has a background in mathematics and AI, and previously worked at a Sequoia-backed AI startup. He comes from a family background in cement, conservation, steel manufacturing, and train manufacturing, having grown up in traditional industries. He co-founded Ventrix Labs approximately one year and eight months ago while still completing his master's degree at Imperial College London, where he met his co-founders through the Climate Entrepreneur Society.
The six-month timeline also unlocks a strategic advantage: it allows Ventrix to prove unit performance, establish recurring revenue, and generate customer testimonials before scaling manufacturing. A longer deployment would delay these validation milestones and slow customer acquisition. As discussed at length in this podcast, the pitch emphasizes that this brewery deployment is the beachhead for a much larger market—any brewery, distillery, or carbonation-heavy industrial facility faces the same CO2 supply vulnerability and cost pressure.
For breweries facing the legacy option of waiting one to two years for industrial gas plant connection or paying premium spot prices for trucked CO2, a six-month modular installation represents not just speed but a fundamental shift in supply chain control. Hear more about how this deployment strategy fits into Ventrix's broader go-to-market roadmap in the full episode.
See also
How much has Ventrix raised to date and what are the proceeds from the current 2 million dollar round?
Ventrix previously raised approximately 400K to 500K pounds in an angel round at a 5.75 million pound valuation, with participation from Alexis Ohanian and other prominent investors. The current round seeks 2 million dollars in additional funding.
What intellectual property protections does Ventrix have?
Ventrix's IP focuses on process engineering, how the unit is designed, and how units communicate with each other. The mechanical design enabling modularity is a core differentiator protecting the company's competitive position.
What is the payback period for Ventrix's customers and how does this compare to competitors?
For the Welsh brewery pilot at 10K per year on a 40K build cost, the payback is four years, but once manufacturing scales to 20K per unit plus recurring revenue, customer economics improve substantially compared to traditional gas supply contracts.