What are the three main stages of a sales funnel and how do they guide customers?
Answered at 1:49 in Breaking Down the Essentials of Sales Funnels for your Business · The Collective Co. Podcast
What are the three main stages of a sales funnel and how do they guide customers?
The top of the funnel is the awareness stage where people first learn about your business. The middle is the consideration stage where they evaluate whether your product or service is right for them. At the bottom is the decision stage where they are ready to buy, and the cycle continues to turn them into repeat customers through additional offers.
Full answer and detailsRead the whole answer, key facts and every other question from this episode
In short
The top of the funnel is the awareness stage where people first learn about your business.
Guest · Breaking Down the Essentials of Sales Funnels for your Business · The Collective Co. Podcast · answer at 1:49
Key takeaways
- The top of the funnel is the awareness stage where people first learn about your business.
Quote to remember
“A well-designed sales funnel is going to ensure that you are guiding your potential customers through a thoughtful, intentional journey that is going to increase the likelihood of them becoming loyal repeat customers.”
The full answer · about 4 min
The top of the funnel is the awareness stage where people first learn about your business. The middle is the consideration stage where they evaluate whether your product or service is right for them. At the bottom is the decision stage where they are ready to buy, and the cycle continues to turn them into repeat customers through additional offers.
Key facts
- Seven times: historical frequency needed to see or hear about something before purchase readiness
- Approximately 20 times: current frequency needed to see or hear about something before purchase readiness