Answer extracted from the The Responsible Finance Podcast — listen to the full episode below.
Every single local authority in Scotland's COSLA network meets air quality targets that exceed WHO standards, a performance distinctly ahead of most UK regions. This success stems from a coordinated national approach where Scottish authorities actively share best practices across different cities and communities.
The Community of Local Authorities Scotland (COSLA) operates as a unified system where air quality compliance is measured against internal standards more stringent than international WHO benchmarks. This creates a performance floor significantly higher than the legal minimum required under UK legislation.
What distinguishes Scotland's approach, as detailed in the episode with Kate Barnard, is the recognition that uniform solutions do not translate across different geographies. Each Scottish city and region faces distinct air quality challenges shaped by local traffic patterns, geography, and economic activity.
Rather than competing or working in isolation, Scottish local authorities function as a coordinated national team that openly shares what works. This peer-to-peer learning accelerates problem-solving: a solution proven effective in one city becomes a reference point for others facing similar challenges.
By contrast, many UK local authorities struggle with compliance. In fact, as Kate Barnard explains in The Responsible Finance Podcast, UK local authorities have a legal requirement to document and demonstrate their air quality performance—yet a surprisingly high number fail to meet even mandatory standards.
"The local authorities in the UK have a legal legislative requirement to document and provide evidence of their air quality and it is quite surprising how many do not meet it."
Kate Barnard — Founder and Chief Executive, Enjoy the Air. After 22 years leading corporate projects at Rolls-Royce, Barnard founded Enjoy the Air, an evidence-based air quality intelligence company now two and a half years old. Her firm specializes in using data analysis to model air quality interventions and measure their real-world impact.
For deeper insight into how certification and audit systems like HALO measure air quality compliance across the UK, The Responsible Finance Podcast explores these mechanisms in detail.
The HALO certification, funded by the British Business Bank and Swig Finance through start-up loans, is an audit developed by Control Union UK that ensures air quality compliance standards are met across UK organisations.
London, Manchester, Birmingham and Liverpool are the bigger cities most at risk of losing their residents due to air quality issues, based on research commissioned through Yonder polling.
According to research commissioned by Enjoy the Air through Yonder polling of 4,000 people across the UK, 48% of 18 to 24-year-olds would move to a city or place with better air quality.