Answer extracted from the Glazing Insider podcast — listen to the full episode below.
How has the product range at Fit Show evolved beyond its PVC origins?
Fit Show has transformed from a predominantly PVC-focused event into a comprehensive home improvement showcase spanning aluminium, glass, and timber products. The expansion now covers windows and doors, roof lanterns, garage doors, decking, fencing, guttering, and roofing across 300 brands exhibiting in 2025.
From single-material focus to a complete ecosystem
What started as a PVC-driven event has evolved into a full-spectrum platform serving the entire UK home improvement sector. The 2025 edition demonstrates this shift most clearly through the inaugural presence of 50 members from the Timber Joinery Network, a milestone that signals Fit Show's commitment to sustainability and material diversity in construction.
This expansion addresses a critical gap in the market. As Nikki West explains in the episode, builders and property developers now actively seek events where they can evaluate multiple material choices under one roof—from traditional timber joinery to modern composite systems—all within three days at the NEC (National Exhibition Centre).
The breadth of product categories has become a competitive advantage. 50% of exhibitors at Fit Show 2025 are brand new to the event, bringing fresh innovations in roofing, guttering, and other categories that wouldn't have appeared at earlier editions. This influx reflects growing demand from installers, fabricators, and builders who need to source diverse materials for contemporary construction projects.
"If you're selling in the home improvement sector, you have to be here. And if you're buying, if you've got to source products or you want to buy anything, you've got to be at Fit Show."
Nikki West — Event Director, The Fit Show. West oversees a role that spans multiple exhibition platforms, but her passion remains focused on Fit Show's growth. Under her leadership, the event has expanded to its eighth edition, achieving record-breaking attendance and international participation from over 20 countries for the first time.
For fabricators and installers looking to grow their businesses, this expansion means access to materials they might otherwise source separately from different suppliers. The shift from PVC-only to multi-material representation reflects how the home improvement industry itself has matured—customers demand choice, and suppliers must respond.
See also
What makes the Fit Show 2025 a record-breaking event in the fenestration and home improvement sector?
Fit Show 2025 is the eighth edition and by far the best show yet, featuring 300 brands with thousands of products and hundreds of innovative launches. The event achieved the largest attendance of any Fit Show with 50% of exhibitors brand new to the event.
How did a small regional warehouse location in Alfredon become the strategic UK base for a national composite door distributor?
When Kelly's father decided to expand the business from Northern Ireland to the UK mainland in 1992, the location choice was entirely opportunistic, selected based on immediate warehouse availability rather than long-term strategic planning.
What role does remote family business structure play in day-to-day management across geographically separated sites?
The business operates with 58 staff across three sites—two in the UK and one in Lurgan, Northern Ireland, requiring careful coordination and management across distant locations to maintain operational efficiency.